The ClevelandBikes "White Bikes" initiative was part of a nationwide artistic approach to increasing pubic awareness of the important issue of road safety. The White Bikes project placed a dozen bikes or so around Cleveland to generate attention to the importance of bike safety.  "No one should have to be hurt or, god forbid, killed to make people think about bike safety," commented Cleveland installation leader Kevin Cronin, "Share the road, it's the law."  

Apparently, the first white bike was placed on a Saint Louis roadside by Patrick Van der Truin at the site of a tragic cyclist fatality.  Ultimately, white bikes went up in several other cities, including Saint Louis, Chicago and Pittsburgh, as well as sites in Europe and Australia.  As reported by the Associated Press, some of them honored specific sites of cyclists killed in tragic accidents, although the Cleveland installations just focused on safety issues, by creating sites along major roads. The story was picked up in the AP and ABC news. ClevelandBikes was pleased to support the project, working to advance the issues of cycling, safety and making Cleveland a better place to work, live and ride.

-Kevin Cronin

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